Hashtags, if used correctly, helps bring more eyes to your post. People could be following a hashtag but not necessarily be following you. If you use a hashtag they follow, you have a chance of introducing your content to new people.
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- Do your research. Avoid using hashtags that have over 100k posts as yours could easily get lost.
- Use local hashtags like #barcelonafoodies or #bayareafoodies #sanfranciscoeats
PRO TIP: Avoid using generic hashtags like #foodies, which many others are using. Locals are likely looking for things in their own city, so when you use the hashtag #barcelonafoodies, you’re reaching people who are interested in Barcelona and there will likely be less posts to compete with.
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